Considering the fact that some younger users tend to use TikTok as a search engine, the company is giving creators more opportunities to optimize their content for search. The expanded character count could also give creators more ways to optimize their content for search. The company says the extra space will give creators the chance to build on the stories they’ve shared. TikTok has also recently added the ability to share longer descriptions, as users can now add up to 2,200 characters for each post. TikTok’s new Photo Mode could appeal to users who want to share high-quality images on social media, especially as photographers share their displeasure with Instagram’s recent changes. The launch comes at a time when Instagram, which started off as a photo-sharing app, is pivoting to video in order to better compete with TikTok, much to the dismay of users. TikTok says the new feature is designed to give users a way to share high-quality images on the app. You can add music to the images, which viewers can swipe through at their own pace. The company has also rolled out a new Photo Mode feature that lets you share carousel posts of images that automatically display one after another. Last, you can now rotate or zoom in and out of frames of individual clips. Another new feature lets users add photos and video overlays for picture-in-picture or video-in-video stacking.

TikTok is also giving users the ability to more easily edit, position and set the duration for text. Sounds play a big part of videos on TikTok and are often the basis for many trends, so it’s not surprising that TikTok is giving users more ways to incorporate sound into their content. In addition to the new video tools, TikTok is also adding new tools for sounds, as users can now cut, trim and set the duration for sounds they use in the videos. It’s already pretty simple to edit and post videos on TikTok, but these new tools give creators more ways to play around with their content and make it more intuitive. You can also speed up or slow down the pace of video clips. With the new tools, users will be able to stack, trim and split video clips. The changes announced today are now available to users in the U.S. The new tools allow users to easily adjust clips, sounds, images and text.

TikTok is introducing new editing tools to give users more creative freedom with their content, the company announced on Thursday.

Tiktok editor